In this exclusive EMA Insight Brief, analysts explore Embrace’s expansion into Web RUM and how it marks a shift towards true user-focused observability. Learn why traditional tools fall short, how Embrace leverages OpenTelemetry for standardized and portable data, and what it means for your team’s ability to prioritize what really matters (your end-users) no matter what screen they’re on.
What you’ll learn:
- Why user experience is now the most valuable observability signal
- How Embrace delivers full user session context across mobile and web
- The strategic role of OpenTelemetry in avoiding vendor lock-in
- Ways to align engineering priorities with business impact
- How Embrace bridges the gap between frontend and backend teams
“...the message is clear: user-centric observability is not a feature, but a strategic imperative. For IT managers, Embrace offers a proven path to aligning technical reliability with user experience and business goals. The expansion into Web RUM completes a cross-platform vision that many vendors talk about, but few have achieved.”
Read the full analyst brief to see why EMA calls Embrace a benchmark for the next generation of RUM.
